Comments on: Is the Printed Yellow Pages Still Worth it for Your Business? http://www.onlineblog.com.au/online-marketing/is-the-printed-yellow-pages-still-worth-it-for-your-business/ Online Marketing Blog - SEO, PPC, and More Wed, 08 Sep 2010 11:45:24 +0000 http://wordpress.org/?v=2.7.1 hourly 1 By: Kevin http://www.onlineblog.com.au/online-marketing/is-the-printed-yellow-pages-still-worth-it-for-your-business/comment-page-1/#comment-951 Kevin Fri, 19 Mar 2010 04:06:36 +0000 http://www.onlineblog.com.au/?p=112#comment-951 "Yellow pages" is a complex issue. It can work but is it worth the price? Are the rates justified? As a company does Sensis perform as it should? We have had a terrible time with Sensis over the past three months culminating in a note I left in their comments and suggestions page on their website today (left when I was experiencing the height of my frustration) FYI here is that note. "It is time that Sensis took a long hard look at it's systems and it's people. Sadly I don't think the message is getting through and at best the favoured solution seems to be..." put up the prices, introduce another level of management and totally ignore all realities". This year we downsized our advertising with Sensis and what was the outcome? Two separate invoices and proofs for advertising based on last years details. Four or five proofs for this years advertising which totally ignored the artwork supplied (you couldn't even get it right when that artwork was supplied in a ready to print electronic format). Conflicting statements sent to us for outstanding amounts that were based on last years accounts (incorrect) and such a plethora of repeated invoices and statements that made interpretation impossible. Today we had three more envelopes arrive with separate invoices and information sheets. It is painfully obvious that your company has absolutely no regard for it's carbon footprint. I am sorry to say that in forty two years of being in business I have never seen such an outstanding display of absolute incompetence. If your company was playing on a level playing field then it would be writhing in it's death throes. I have no faith in your will or ability to address the situation. I only hope that a rival company will be established to give Australian enterprises the expected level of service at a price that reflects reality." What more can I say? What do others think or am I just turning into an old "Curmudgeon"? “Yellow pages” is a complex issue.
It can work but is it worth the price? Are the rates justified?
As a company does Sensis perform as it should?

We have had a terrible time with Sensis over the past three months culminating in a note I left in their comments and suggestions page on their website today (left when I was experiencing the height of my frustration)
FYI here is that note.

“It is time that Sensis took a long hard look at it’s systems and it’s people.
Sadly I don’t think the message is getting through and at best the favoured solution seems to be…” put up the prices, introduce another level of management and totally ignore all realities”.
This year we downsized our advertising with Sensis and what was the outcome?
Two separate invoices and proofs for advertising based on last years details.
Four or five proofs for this years advertising which totally ignored the artwork supplied (you couldn’t even get it right when that artwork was supplied in a ready to print electronic format).
Conflicting statements sent to us for outstanding amounts that were based on last years accounts (incorrect) and such a plethora of repeated invoices and statements that made interpretation impossible.
Today we had three more envelopes arrive with separate invoices and information sheets.
It is painfully obvious that your company has absolutely no regard for it’s carbon footprint.
I am sorry to say that in forty two years of being in business I have never seen such an outstanding display of absolute incompetence.
If your company was playing on a level playing field then it would be writhing in it’s death throes.
I have no faith in your will or ability to address the situation.
I only hope that a rival company will be established to give Australian enterprises the expected level of service at a price that reflects reality.”

What more can I say?
What do others think or am I just turning into an old “Curmudgeon”?

]]> By: Mal Gordon http://www.onlineblog.com.au/online-marketing/is-the-printed-yellow-pages-still-worth-it-for-your-business/comment-page-1/#comment-895 Mal Gordon Thu, 11 Feb 2010 08:58:33 +0000 http://www.onlineblog.com.au/?p=112#comment-895 My harping on about this issue landed me on the Inside Cover of the West Australian http://malgordon.com/thousands-of-australian-businesses-throwing-their-marketing-dollars-away FYI, the number to call if you wish to not receive a hard copy is 1800 008 292 My harping on about this issue landed me on the Inside Cover of the West Australian http://malgordon.com/thousands-of-australian-businesses-throwing-their-marketing-dollars-away

FYI, the number to call if you wish to not receive a hard copy is 1800 008 292

]]> By: yentit.com http://www.onlineblog.com.au/online-marketing/is-the-printed-yellow-pages-still-worth-it-for-your-business/comment-page-1/#comment-892 yentit.com Mon, 08 Feb 2010 08:57:11 +0000 http://www.onlineblog.com.au/?p=112#comment-892 <strong>Is the Printed Yellow Pages Still Worth it for Your Business?...</strong> Two million copies of printed Yellow Pages get thrown straight into the bin each year in Australia. But is it really time to stop paying hundreds or thousands of dollars for a listing in the printed Yellow Pages?... Is the Printed Yellow Pages Still Worth it for Your Business?…

Two million copies of printed Yellow Pages get thrown straight into the bin each year in Australia. But is it really time to stop paying hundreds or thousands of dollars for a listing in the printed Yellow Pages?…

]]> By: Anonymous http://www.onlineblog.com.au/online-marketing/is-the-printed-yellow-pages-still-worth-it-for-your-business/comment-page-1/#comment-891 Anonymous Mon, 08 Feb 2010 08:48:54 +0000 http://www.onlineblog.com.au/?p=112#comment-891 <strong>Is the Printed Yellow Pages Still Worth it for Your Business?...</strong> Two million copies of printed Yellow Pages get thrown straight into the bin each year in Australia. But is it really time to stop paying hundreds or thousands of dollars for a listing in the printed Yellow Pages?... Is the Printed Yellow Pages Still Worth it for Your Business?…

Two million copies of printed Yellow Pages get thrown straight into the bin each year in Australia. But is it really time to stop paying hundreds or thousands of dollars for a listing in the printed Yellow Pages?…

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